La Gear Events and News
Fledgling designer L’leta van Gom recently graduated with a degree in Fashion Design from the prestigious Academie of Styling and Design Artemis in the Netherlands. She chose the Flame High from LA Gear to complement her fashions in her thesis runway show in Rotterdam on June 10. LaGearNews sat down with L’leta to find out [...]
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I ran into sound designer extraordinaire Stephen Dewey of Machine Head the other day, and he mentioned that he’d worked with Michael Jackson on the famed “Street” spot for LA Gear… Needless to say, I asked him to share some of his recollections with our readers. Stephen graciously obliged: “Shortly after I embarked on the sound [...]
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You’ve been asking us when the updated Unstoppable line from LA Gear would be available in your neighborhood… Well, Come and get it! Four more stores have been invited to carry the new line, so if you’re in Boston, SF, Brooklyn, Cininnati, or Pittsburgh, stop by these locations for a look: EVR 3230 Jefferson Avenue, [...]
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You’ve gotten a sneak peek of the new LA Gear Lights, thanks to our video and photo gallery… Now, LA Gear is offering fans a chance to see the sneakers in person. This Saturday evening, the new LA Gear Lights will be on display in Las Vegas, at an intimate, invite-only mixer thrown by the brand LA [...]
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Ok, it’s dark, and there’s not NEARLY enough detail to satisfy yallz, but this is the FIRST and ONLY video offering a look at the NEW LA Lights (LA TECH) sneakers. And here’s point: My son, Aryeh, who’s 15, has been a fan of the Unstoppable line since it was relaunched and he’s been [...]
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Today, thousands of people at Staples Center here in Los Angeles – and millions more across the globe – celebrate the life and work of Michael Jackson. We call ourselves fans, but really that’s an understatement and a misnomer. We stood in awe of his talent and originality, and we stand there still, reeling from [...]
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One of advertising’s biggest award shows got a little extra sparkle last month, when LA Gear, SLAM, and Sportie LA www.sportiela.com/lagear partnered with music company Mophonics www.mophonics.com and ad biz PR firm Raging Artists www.ragingartists.com to host a mixer and raffle benefiting The Cancer Vixen Fund www.svcmc.org/body.cfm?id=1664 at St. Vincent’s, NYC. Cancer Vixen helps to [...]
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For this year’s Boston Marathon, LA Gear teamed up with The Leukemia & Lymphoma Society’s Team In Training® (TNT) and runner Michael Cavaretta, who has raised more than $3000 in an effort to wipe out blood cancer. Cavaretta ran in honor of his close friend and Emerson College fraternity brother Jon Goss. A cancer survivor, [...]
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LA Gear Director of Specialty Product Lance Jackson was recently interviewed by Format Magazine, and shared some insight into the update and relaunch of the brand’s Unstoppable line from ’89-’90. In the article, which broke Sunday, Lance delved into such topics as LA Gear brand-owner ACI’s partnership with top indie retailer Sportie LA, the brand [...]
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