Archive for the ‘Events’ Category

  • Oscar Suites Are Fun Again, as LA Gear Celebrates with Julianne Moore, William Shatner, John Salley, and Other Stars

    Oscar Suites Are Fun Again, as LA Gear Celebrates with Julianne Moore, William Shatner, John Salley, and Other Stars

    April 1st, 2010 | "la gear lights", Events | Hesh | No Comments

    Gifting suites aren’t really about swag. They’re about the energy and celebration of award season, and they”re a chance for the stars and a handful of interesting brands to kick back, have a shot (or two) of premium tequila (or really hi-end sparkling water), and enjoy life. Whether it’s one of this year’s nominees, a past nominee like Julianne Moore, a multiple EMMY-winner like Bill Shatner (and his lovely wife Elizabeth), or NBA legend like John Salley, everyone who stopped by to hang with the LA Gear crew had a great time, and came away not only with some Lights, but with a sense of what makes this brand tick, and why so many people are digging the fact that ACI and Sportie LA brought it back.

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  • Alice in Chains and KROQ Hook Up with LA Gear

    Alice in Chains and KROQ Hook Up with LA Gear

    September 25th, 2009 | Events, News, Pics | Hesh | 2 Comments

    You should have been in Pomona a few weekends ago. That’s not a proclamation you hear every day, but in this case, it’s where LA Gear and Sportie LA hooked up with Alice in Chains for KROQ’s Epicenter, via the famed Backstage Artist Lounge. The Backstage Artist Lounge, presented by Christina Martin, integrates brands into [...]

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  • LA Gear Lights on Display in Vegas

    LA Gear Lights on Display in Vegas

    August 30th, 2009 | Events, News, Video | Hesh | 2 Comments

    You’ve seen our “first pics” and “first video,” and some of you have even seen “guerilla video” shot by one of the guests at our LA Lights Sneak Peek Party at WSA in Vegas. Now comes the official, sanctioned LA Lights party video: Our cameras rolled, as LA Gear Director of Specialty Product Lance Jackson [...]

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  • LA Gear Flame High in SugaRush Fashion Show

    LA Gear Flame High in SugaRush Fashion Show

    August 17th, 2009 | Events, LA Gear Stories, Pics, Video | Hesh | 2 Comments

    Fledgling designer L’leta van Gom recently graduated with a degree in Fashion Design from the prestigious Academie of Styling and Design Artemis in the Netherlands. She chose the Flame High from LA Gear to complement her fashions in her thesis runway show in Rotterdam on June 10. LaGearNews sat down with L’leta to find out [...]

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  • 50th Annual Clio Awards Add Sparkle with LA Gear Stardust

    50th Annual Clio Awards Add Sparkle with LA Gear Stardust

    June 20th, 2009 | Events, News, Shop LA Gear | Hesh | 2 Comments

    One of advertising’s biggest award shows got a little extra sparkle last month, when LA Gear, SLAM, and Sportie LA www.sportiela.com/lagear partnered with music company Mophonics www.mophonics.com and ad biz PR firm Raging Artists www.ragingartists.com to host a mixer and raffle benefiting The Cancer Vixen Fund www.svcmc.org/body.cfm?id=1664 at St. Vincent’s, NYC. Cancer Vixen helps to [...]

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  • Boston Marathon Runner Sponsored by LA Gear

    Boston Marathon Runner Sponsored by LA Gear

    June 9th, 2009 | Events, Pics | Hesh | 3 Comments

    For this year’s Boston Marathon, LA Gear teamed up with The Leukemia & Lymphoma Society’s Team In Training® (TNT) and runner Michael Cavaretta, who has raised more than $3000 in an effort to wipe out blood cancer. Cavaretta ran in honor of his close friend and Emerson College fraternity brother Jon Goss. A cancer survivor, [...]

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  • Coachella 2009 Pictures: LA Gear Rolls into Indio California

    Coachella 2009 Pictures: LA Gear Rolls into Indio California

    April 23rd, 2009 | Events, Pics | Hesh | 6 Comments

    From McCartney to Morrissey and My Bloody Valentine, from Franz Ferdinand to Fleet Foxes, and Beirut to the Black Keys, there was no shortage of great music and one-of-akind performances at Coachella’s 2009 fest in Indio, CA. What we did find, was that no matter how big the draw, from sun-up to sundown, people stopped [...]

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  • Winter Music Conference 2009: South Beach Gets in LA Gear

    Winter Music Conference 2009: South Beach Gets in LA Gear

    April 1st, 2009 | Events, Pics | Hesh | 5 Comments

    maimi music festival, winter music festival, music, miami

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